There’s a lot to be said for hiring a professional videographer to film your next event. From their storytelling prowess to next-level editing skills, the ability to showcase what your event is about from a third-person perspective can often do wonders for marketing and promoting whatever you choose.
While the video came out great, many event planners don’t have the budget to hire a filming, editing and distribution crew specializing in this kind of event coverage. Thanks to a host of wearable and easily used consumer technology like GoPro, event planners can create their own event walkthroughs, albeit with less flash, pizazz and polish than the big guys, at a fraction of the price.
Below is an example of a simple museum walkthrough filmed with a fish-eye type lens available on most GoPro products. Yours truly used such for time-lapsed tours of the All-Star festivities in 2011, and has watched many an extreme sport participant create similar works of “art”.
Not everyone needs professional equipment, professional videographers and professional editors (though it definitely helps) to make great video, sometimes all you need to do is get it done.
Don’t believe us that online video is worth the time? Francine Hardaway seems to think so, and we trust her results.
See you on the videoblogosphere!