How To Overcome 3 Types Event Planner Overload

There’s no such thing as a low-stress event planner position. With the frustrations of staying on budget, inevitable client changes, and the never-exciting fun of issues outside most human control, we feel confident saying that event planning should be left to only those willing to bear the brunt of life’s problems.

That’s really the key. Events aren’t just about logistics or venues or food or speakers, they’re about people. Attendees each have specific needs that all need to be met now, and offending them isn’t going to make an event planner’s job even easier.

And those logistics, venues, food and speakers we mentioned earlier? Yeah, they’ll have needs, too. Add sponsors, shareholders and client bosses into the mix and we’re surprised event planners stay on the job for months, let alone years.

We’ve identified three instances of overload and how to deal with them.

Digital Overload
You’d think advanced digital tools and fancy social media apps would make it easier, not harder, to manage millions and billions of bits and bytes that pass through our inbox/stream/wall daily. If you’re familiar with how to deal with massive amounts of email, we bet you’ll be able to transfer those lessons to any of your digital inboxes.

Quick tip…most messages you get can be read and deleted without worry. Trust us.

Attention Overload
No matter whether it’s analog or digital, boss or client, attendee or sponsor or even spouse or kid, we humans do a poor job of paying attention to more than one thing at a time. Sure, we all CALL it multitasking, but a better name would be DoingManyThingsPoorlyAllAtOnceTasking, which doesn’t roll off the tongue that well.

If you think it’s ADD or ADHD, think again. Attention deficit trait, or ADT, is a new, completely environmentally caused disorder that often prevents people from performing up to their abilities.

Because event planners are often the hub of communication, being able to ignore or absorb interruptions and properly delegate non-urgent, non-important notifications to someone else could work wonders.

We recommend turning off your phone in the evening. Stay away from email for a few hours. Let those tweets slide right on by. Establish open office hours to help mitigate interruptions during productive times.

Think you’ll get bored? Maybe at first, but you’ll produce far better work.

Information Overload
While digital and attention overload are bad enough, the real problem most people think they face is that there is just too much information out there to adequately process or ignore. The reasoning for this is simple: the more we know, the (usually) better.

We doubt that phrase ever took into account endless opportunities to garner information. It’s one thing to read three papers every morning, it’s entirely another thing to read everything on the web. We recommend pruning a bit.

Focus on three things. Just three topics. Find out everything you can about them, and then move on. It’s not impossible, but it sure isn’t easy.

If you’ll excuse me, I’m now going to read a book while surfing online in front of my monitor playing MLB.TV. I said three things, right?